2 comments:

Niru ka blaahhg (pado, thoda enlightenment milo) said...

I loved most of ur other ads... but using a skeleton in this ad doesn't make sense. Also the Apsara Ad may go unnoticed.

Chandrachoodan Gopalakrishnan said...

Thanks Niranjani.
I do think the skeleton makes sense - what the ad's supposed to say are that tiger population is declining. To use a bad pun: they are a skeleton of their former selves. SO.

The whole idea of the Apsara ad is that it goes almost un-noticed.

Thanks still.

C